Ceboa® - Marketing Guidelines


The purpose of this Marketing Guidelines is to summarize the ground rules for the content use of a business listing, profile, coupon, newsletter, and other generated marketing content. In order to use the marketing content you have agreed to the Ceboa Terms of Use.

The primary purpose of the Ceboa Business Listing is to provide a better way for you to advertise your business (or your non-profit charitable organization) with a more feature rich listing with additional marketing benefits beyond the listing itself, such as a profile page. The listing service is also designed to give you additional search engine optimization value which will, presumably, make your business more easy to find on the web.

It is expected that your business listing will be a positive reflection of your organization and will address only your organization, products, and services. Your listing may not be used to directly name or infer your competition in any fashion. Statements may, however, address any awards or ratings that may reflect your business standing, such as "voted best restaurant in 2009". Listings may also include common advertising style testimonial statements and other common advertising techniques.

Similarly, coupons, newsletters, and other marketing collateral will be a positive reflection of your organization and will address only your organization.

Ceboa reserves the right, but not the obligation, to refuse to post or remove any User Generated Content at our sole and absolute discretion. Reasons we may refuse to post or remove such User Generated Content may include, without limitation, any of the following:
  • Any content that is unlawful, harmful, offensive, threatening, abusive, harassing, invasive of privacy or publicity rights, defamatory, libelous, vulgar, obscene, pornographic, indecent, lewd, suggestive, scantily-clad, profane, hateful, racially, ethnically or otherwise objectionable or inappropriate material of any kind, including, but not limited to, any material which encourages conduct that would constitute a criminal offense, give rise to civil liability or otherwise violate any applicable local, state, national or international law.
  • Political campaigning, chain letters, mass mailings of any kind or any forms of SPAM, or reviews that contain the transmission, distribution or delivery of any unsolicited bulk or commercial e-mail.
  • Accusations and other assertions of unlawful conduct, including occurrences of illegal activity, malpractice, purposeful overcharging, or health code violations, or false, misleading, deceptive or fraudulent advertising, including savings claims that do not offer provable savings..
  • Individual user information or messages including, or soliciting the submission of, email addresses, URLs, phone numbers, postal addresses and other personally identifiable information.
  • Any content that may infringe any patent, trademark, trade secret, copyright or other intellectual or proprietary right of any party.
  • Any content that makes reference to or involves illegal activities or material, or that promotes or has a connotation to any illegal activity.
  • Reviews submitted by the reviewed business's owners, employees (past or present), agents, affiliates and competitors.
  • Reviews that are exclamatory or otherwise appear to by purposefully deceptive, as determined by Ceboa in its sole discretion.
  • Messages that are promotional or commercial in nature, or are inappropriate based on the applicable subject matter, location or topic.
  • Language that violates the standards of this Site, the Services and policies of Ceboa and its affiliates as determined by Ceboa in its sole discretion.
  • Any content that impersonates, disguises or conceals any person or entity or otherwise misrepresents a user's affiliation with a person or entity.
  • Content that is not readable, that is encrypted or that contains viruses, malware, trojan horses, worms, time bombs, cancelbots or other computer programming routines and code that are intended to interfere with, damage, erase, intercept or appropriate any system, data or personal information.
  • Any content that links (or includes embedded links) to any of the forgoing, or that link to social networking sites.

You are prohibited from data mining, scraping, crawling, or using any robot, other automatic device, script, technology or processes that send automated queries to the Sites, or from using other similar methods and tools to gather or extract data from the Site, without our prior written consent, which consent may be withheld and withdrawn by us at any time, with or without notice, in our sole discretion.

You may not use the Sites and Services to compile data (or any other portion of the Material), in a manner that is used or usable by a competitive listing product or service. You may not use any device, software or routine to interfere or attempt to interfere with the proper functioning and display of the Sites and proper operation and usage of the Services by any other authorized users and third parties.

Ceboa is under no obligation to review any User Generated Content submitted, posted or otherwise displayed on the Site and assumes no responsibility or liability relating to any such User Generated Content. You may not imply that any User Generated Content is any way sponsored or endorsed by Ceboa.

Contacting Ceboa®:
If you have any questions about our Terms of Use, the practices of this site, or your dealings with this Web site, you can contact us at: Support